Leadership Matters: Semler Brossy on People, Pay, and Performance
Sep 10, 2026 · 26 min · 10 segments
Executive pay didn't get complicated by accident. Roger Brossy, co-founder of Semler Brossy, has advised boards on compensation since 1981 — and he traces today's executive compensation landscape back…
Roger BrossyGuestPrimary HostHostCo-HostHostWhat's one misconception about executive compensation that still surprises you to hear today?

I think in the public realm, it would be that the way compensation gets reported, especially in the general press, is the numbers that get published in a proxy filing are taken as givens.

They're taken as if even often the press will say, oh, she took home a $10 million paycheck running XYZ company.

And it may be worth nothing, or it may be worth multiples of what the press is picking up.

And I think in the general domain, people don't really understand that executive compensation is highly variable, contingent, and has a long tail on
it.
As executive compensation evolves, what are some of the ripple effects it has on the broader population of these companies?

I think that one of the central arguments for issues that we're always dealing with in executive pay is this sort of difference between the owner or the principal and the agent, i.e. the leaders or the executives, the employees of the company.

And one of the ideas, certainly that again spurs from technology and other venture capital-backed sectors, is what is the magic of ownership and can it be applied all the way out? So it's very typical, has been typical, that in startup companies, everybody gets equity.

for the promise of what that equity might turn into, which could again be zero if it belly flopped or could be very substantial.

Today, because this venture capital sector is so robust and deep, you don't see the same sort of trade-off.

In other words, cash compensation is roughly competitive with mature companies that are already public or private but well-developed.

Most companies, though, and I think this is an interesting trend, even those who are mature and try doing equity broadly, that is to all employees, maybe funding it into 401ks, which became problematic for companies, or just making initial grants and then maybe subsequent grants, at some point backed away from that.

And I think during downturns, down cycles, weak performance periods, the broader population would value cash more than equity.
What's one misconception about executive compensation that still surprises you to hear today?

I think in the public realm, it would be that the way compensation gets reported, especially in the general press, is the numbers that get published in a proxy filing are taken as givens.

They're taken as if even often the press will say, oh, she took home a $10 million paycheck running XYZ company.

And it may be worth nothing, or it may be worth multiples of what the press is picking up.

And I think in the general domain, people don't really understand that executive compensation is highly variable, contingent, and has a long tail on
it.
As executive compensation evolves, what are some of the ripple effects it has on the broader population of these companies?

I think that one of the central arguments for issues that we're always dealing with in executive pay is this sort of difference between the owner or the principal and the agent, i.e. the leaders or the executives, the employees of the company.

And one of the ideas, certainly that again spurs from technology and other venture capital-backed sectors, is what is the magic of ownership and can it be applied all the way out? So it's very typical, has been typical, that in startup companies, everybody gets equity.

for the promise of what that equity might turn into, which could again be zero if it belly flopped or could be very substantial.

Today, because this venture capital sector is so robust and deep, you don't see the same sort of trade-off.

In other words, cash compensation is roughly competitive with mature companies that are already public or private but well-developed.

Most companies, though, and I think this is an interesting trend, even those who are mature and try doing equity broadly, that is to all employees, maybe funding it into 401ks, which became problematic for companies, or just making initial grants and then maybe subsequent grants, at some point backed away from that.

And I think during downturns, down cycles, weak performance periods, the broader population would value cash more than equity.
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