Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box
Sep 9, 2026 · 25 min · 10 segments
Q4 is coming, but preparing for it isn't about having a perfect plan. It's about creating the habits and rhythms in your business now, before the busy season hits. If you don't have these habits in…
And then I've got one bonus tip that most sellers don't kind of skip most subscription box owners skip and then they have full regret starting in december so let's get into it let's get started i'm gonna start with habit number one habit number one we need a consistent content rhythm okay if you're sitting here listening right now and you've not been consistent with social media You've not been consistent with your content, whether that's social media, whether that's right now I'm podcasting, whether that's YouTube, whether that's writing a blog, whatever that is, we've got to create a consistent content rhythm so that we're already in the habit of doing it when everything kind of gets chaotic for our business.
We've got to create a repeatable schedule instead of kind of these bursts of energy.
I'm going to make a blog and that lasts for two weeks and then it's followed by silence.
So instead of trying to do all the things all the time, I want you to pick a cadence that's actually sustainable for you.
What can you do? If you were sitting here right now thinking I'm being inconsistent, I really need to get in a habit of being consistent.
attraction content, nurture content, selling content, okay? So can you post once a day? If you're not selling right now, totally fine.
We need to still show up because that's gonna serve you later when you start selling.
And then I want you to think about, can this rhythm hold you through the rest of the year? If you get in the habit this month of doing this rhythm that you're laying out, Is this something you can maintain through the rest of the year? That's what I want you to think about.
What's your rhythm? One post a day? One video a week? What does that look like for you? Now, habit number two.
I talked about it briefly with habit number one, but we've got to get consistent videos.
So if you've not been doing lives, you don't want to do lives, there's reasons you don't want to do lives, I get it.
And then I've got one bonus tip that most sellers don't kind of skip most subscription box owners skip and then they have full regret starting in december so let's get into it let's get started i'm gonna start with habit number one habit number one we need a consistent content rhythm okay if you're sitting here listening right now and you've not been consistent with social media You've not been consistent with your content, whether that's social media, whether that's right now I'm podcasting, whether that's YouTube, whether that's writing a blog, whatever that is, we've got to create a consistent content rhythm so that we're already in the habit of doing it when everything kind of gets chaotic for our business.
We've got to create a repeatable schedule instead of kind of these bursts of energy.
I'm going to make a blog and that lasts for two weeks and then it's followed by silence.
So instead of trying to do all the things all the time, I want you to pick a cadence that's actually sustainable for you.
What can you do? If you were sitting here right now thinking I'm being inconsistent, I really need to get in a habit of being consistent.
attraction content, nurture content, selling content, okay? So can you post once a day? If you're not selling right now, totally fine.
We need to still show up because that's gonna serve you later when you start selling.
And then I want you to think about, can this rhythm hold you through the rest of the year? If you get in the habit this month of doing this rhythm that you're laying out, Is this something you can maintain through the rest of the year? That's what I want you to think about.
What's your rhythm? One post a day? One video a week? What does that look like for you? Now, habit number two.
I talked about it briefly with habit number one, but we've got to get consistent videos.
So if you've not been doing lives, you don't want to do lives, there's reasons you don't want to do lives, I get it.
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