Investor Fuel Real Estate Show
Aug 24, 2026 · 30 min · 12 segments
In this episode, Zach Bundt and Mike Hambright explore how AI is transforming SEO, content creation, and digital marketing strategies. They discuss practical ways to leverage AI tools effectively…
Zach BundtGuest
Mike HambrightHost
You know, I'd say that if you were to pull up the sea of entrepreneurs out there that, at least that I kinda touch, there are some people that haven't really done anything yet, and they feel super behind.

There's some people that are using the heck out of AI, but it may or may not really be helping them as much as they think.

Let- let's be honest, right? And, and I think if you use it as a tool, I think a lot of people need to just keep the goal in mind.

Like, what is your goal? Is it to grow your business? 'Cause for a lot of people, I think AI is a huge distraction.

Like, it's just taking them down some rabbit holes that they're losing, uh, focus on the business.

And so today we're gonna maybe talk about some things to help people get laser focused on the business, right? Like, how they can utilize it in their business to help grow.



Well, if you look back 15 years ago, it was just a website, and then we added the, the map pack, which is now called the GBP or Google Business Profile, and you got ads on there.

You're essentially just seeing a crowded search page, a start result, search result page.

So essentially what that's done, right, that- that's allowed everyone to create more content and just dump this AI content out into the world.

You know, I'd say that if you were to pull up the sea of entrepreneurs out there that, at least that I kinda touch, there are some people that haven't really done anything yet, and they feel super behind.

There's some people that are using the heck out of AI, but it may or may not really be helping them as much as they think.

Let- let's be honest, right? And, and I think if you use it as a tool, I think a lot of people need to just keep the goal in mind.

Like, what is your goal? Is it to grow your business? 'Cause for a lot of people, I think AI is a huge distraction.

Like, it's just taking them down some rabbit holes that they're losing, uh, focus on the business.

And so today we're gonna maybe talk about some things to help people get laser focused on the business, right? Like, how they can utilize it in their business to help grow.



Well, if you look back 15 years ago, it was just a website, and then we added the, the map pack, which is now called the GBP or Google Business Profile, and you got ads on there.

You're essentially just seeing a crowded search page, a start result, search result page.

So essentially what that's done, right, that- that's allowed everyone to create more content and just dump this AI content out into the world.
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