Intelligent Investment Today - The Warren Buffett Way
Sep 22, 2026 · 20 min · 8 segments
Why did Warren Buffett buy **Nebraska Furniture Mart**, and what made **Rose Blumkin (Mrs. B)** one of the greatest entrepreneurs he ever encountered? In this episode of **Intelligent Investment…
David CoombsHost
because it is impossible to understand Nebraska Furniture Mart without understanding Mrs.
She could not speak English, she had little money, and she had no conventional business education.
B simply understood that customers wanted good products at good prices, and she was determined to give them exactly that.
She was willing to sell at prices that other furniture retailers considered impossible.
and she developed a reputation for offering prices that were simply lower than those of her competitors.
Buffett famously said that he would rather wrestle grizzly bears than compete with Mrs B, and that is a fairly strong endorsement.
because it is impossible to understand Nebraska Furniture Mart without understanding Mrs.
She could not speak English, she had little money, and she had no conventional business education.
B simply understood that customers wanted good products at good prices, and she was determined to give them exactly that.
She was willing to sell at prices that other furniture retailers considered impossible.
and she developed a reputation for offering prices that were simply lower than those of her competitors.
Buffett famously said that he would rather wrestle grizzly bears than compete with Mrs B, and that is a fairly strong endorsement.
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