Oct 18, 2026 · 47 min · 13 segments
Brad Cameron is a fifth-generation grape grower from McLaren Vale. Working in the vineyard was simply part of growing up, and long before he had a paid job, Brad was already pruning vines, planting…
For me, that's always been a really important part of how we think about viticulture.
viticulture teaching um when i went through as i said before we had a lot a lot deeper look at the intricacies of it and i see it as my role to find that interface between the book learning and the dirt learning and i consider that really really important yeah so much so that I worry that we don't do quite enough.
Where trying to squeeze a winemaking degree and a viticulture degree into one, things are going to fall out.
Is it, you know, preferable, do you think, to have – the sort of two streams split or to always keep them together? I think it's better to have them together.
For those that want to have a viticulture career, understanding what happens in the winery in response to their decision-making is key.
When I was first starting off, there was still that mentality that grapes come on trucks.
What was it like getting the academic part going after so many years doing the practical part? Challenging.
For me, that's always been a really important part of how we think about viticulture.
viticulture teaching um when i went through as i said before we had a lot a lot deeper look at the intricacies of it and i see it as my role to find that interface between the book learning and the dirt learning and i consider that really really important yeah so much so that I worry that we don't do quite enough.
Where trying to squeeze a winemaking degree and a viticulture degree into one, things are going to fall out.
Is it, you know, preferable, do you think, to have – the sort of two streams split or to always keep them together? I think it's better to have them together.
For those that want to have a viticulture career, understanding what happens in the winery in response to their decision-making is key.
When I was first starting off, there was still that mentality that grapes come on trucks.
What was it like getting the academic part going after so many years doing the practical part? Challenging.
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