Future of UX | Your Design, Tech and User Experience Podcast | AI Design
Jul 16, 2026 · 23 min · 9 segments
A designer with 20+ years of experience sits in front of twelve competent, AI-generated screens... and can't evaluate a single one. Not because they're bad. Because something is missing. And the same…
Patricia ReinersHost
He's an ex-IBM and author of multiple books on interaction design, one of the most respected people in our field.

What he was doing that Friday, testing Claude Design, the AI design tool from Anthropic that launched that week.

Basically, a toy problem, designing screens for a fictional service from a sci-fi movie.

So he asked the tool for wireframes, then for comms, and it delivers, uh, dozens of screens.

His own words were, "Competent-looking, better than what other tools had given him." And then blackout.

The most trained design judgment in the room goes silent, and he can't rank them.

Now, here's where I have to enter the story as a witness because before I ever read this essay, the same thing happened to me at my desk.

A dozen generated screens for one of my projects, and I'm sitting there, and I notice I have no opinion.

He's an ex-IBM and author of multiple books on interaction design, one of the most respected people in our field.

What he was doing that Friday, testing Claude Design, the AI design tool from Anthropic that launched that week.

Basically, a toy problem, designing screens for a fictional service from a sci-fi movie.

So he asked the tool for wireframes, then for comms, and it delivers, uh, dozens of screens.

His own words were, "Competent-looking, better than what other tools had given him." And then blackout.

The most trained design judgment in the room goes silent, and he can't rank them.

Now, here's where I have to enter the story as a witness because before I ever read this essay, the same thing happened to me at my desk.

A dozen generated screens for one of my projects, and I'm sitting there, and I notice I have no opinion.
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