Ep. 259: Is There a Million Dollars Sitting in Your Software?

So first question for you would be roughly how much is outstanding on your unscheduled or incomplete treatment list? How much do you think? $200,000, $500,000, $1 million, $2 million? If you have no idea, like absolutely no idea, you got to find out.

If you're in the car right now, obviously don't find out right this second.

Wait till you arrive at the practice.

And let's not focus just on the dollars.

Let's look at these patients themselves.

A lot of what you diagnosed is active disease.

These patients really need this treatment to restore their health.

So it's important.

And I want you to imagine for a minute.

What if only 20% of the patients on your incomplete treatment list, I'm just going to call it that from now on rather than the various software names for it, but what if only 20% of the patients on your incomplete treatment list came in and did their treatment? What if 30% did? We're not even close to half yet.

What impact would that have on your practice and on those patients? Because one thing to think with here too is a patient who does all their treatment is more likely to refer.

That would actually increase your new patients, not just your production and your patient's health.

And the truth is you're already halfway there.

You've already done the diagnosis.

So what's the problem? Well, the first thing to know about an incomplete treatment list is very simple.

If they're on that list, they are not closed or sold, whichever words you want to use.

I like using the word closed, a closed deal.

Whether you agree with me or not, and for whatever reason they're on there, if they're on the list, they are not closed.

It's a sales problem.

It might not just be sales.

It's primarily sales, but it could be a timing thing.

It could have been a money thing, which is a lot less prominent than you think as the reason.

It could have been an emergency patient that you never saw again, whatever.

But in any event, whatever you diagnosed was not closed.

And it's interesting because this is the reason why.

So first question for you would be roughly how much is outstanding on your unscheduled or incomplete treatment list? How much do you think? $200,000, $500,000, $1 million, $2 million? If you have no idea, like absolutely no idea, you got to find out.

If you're in the car right now, obviously don't find out right this second.

Wait till you arrive at the practice.

And let's not focus just on the dollars.

Let's look at these patients themselves.

A lot of what you diagnosed is active disease.

These patients really need this treatment to restore their health.

So it's important.

And I want you to imagine for a minute.

What if only 20% of the patients on your incomplete treatment list, I'm just going to call it that from now on rather than the various software names for it, but what if only 20% of the patients on your incomplete treatment list came in and did their treatment? What if 30% did? We're not even close to half yet.

What impact would that have on your practice and on those patients? Because one thing to think with here too is a patient who does all their treatment is more likely to refer.

That would actually increase your new patients, not just your production and your patient's health.

And the truth is you're already halfway there.

You've already done the diagnosis.

So what's the problem? Well, the first thing to know about an incomplete treatment list is very simple.

If they're on that list, they are not closed or sold, whichever words you want to use.

I like using the word closed, a closed deal.

Whether you agree with me or not, and for whatever reason they're on there, if they're on the list, they are not closed.

It's a sales problem.

It might not just be sales.

It's primarily sales, but it could be a timing thing.

It could have been a money thing, which is a lot less prominent than you think as the reason.

It could have been an emergency patient that you never saw again, whatever.

But in any event, whatever you diagnosed was not closed.

And it's interesting because this is the reason why.