Untangling Emergency

**How do you communicate in high-pressure situations? East Anglian Air Ambulance paramedic Dr Brendan Fletcher explains. And Claire Percy, Head of External Affairs at Dublin Port, tells host Sue Keogh how to build an effective crisis comms plan.** Dr Brendan Fletcher is an NHS Consultant in Emergency Medicine at Addenbrooke’s Hospital in Cambridgeshire, and part of crew for the East Anglian Air Ambulance. They arrive on the scene of road traffic collisions, cardiac arrests and other medical emergencies, offering critical care and airlifting patients in their eye-catching yellow helicopters to hospital, giving them the very best chance of survival. He explains how paramedics use body language to inject a sense of calm in panicky situations, and the communication techniques he uses in different scenarios, from talking to injured children, breaking bad news to loved ones, or dealing with the modern very phenomenon of bystanders getting their phones out and filming at the scene. His 90-second rule is very interesting too – and you’ll soon be applying it in business situations yourself. We take a break in the middle to hear from Claire Percy, Head of External Affairs at Dublin Port, a critical site of Ireland’s national infrastructure with 1.8million passengers and 165bn Euros worth of trade passing through each year. She tells us how to build a crisis communications plan so your organisation keeps control of the narrative if something goes wrong. Which…let’s be honest, it always will! **Communication Untangled is a podcast from Cambridge communications consultancy Sookio.** **Got a knotty communication challenge you need untangling? Talk to us** https://www.sookio.com/podcast http://sookio.com/contact Please donate to the East Anglian Air Ambulance and support their incredible work: https://www.eaaa.org.uk Connect with Claire Percy on LinkedIn: https://www.linkedin.com/in/clairepercy Visit the Dublin Port website: https://www.dublinport.ie Communication Untangled is a podcast from Cambridge communications consultancy Sookio. Got a knotty communication challenge that needs untangling? We can help, through communications strategy, marketing consultancy and brand storytelling. Start here: sookio.com/podcast * * * Hosted on Acast. See acast.com/privacy for more information.