Animal Tracks Aren't Dinner. How to bring in deals and you really see your future.

We're going to talk about something that's got kind of a funny title.

The title of this episode is Animal Tracks Aren't Dinner.

How to bring in deals and really see your future.

The reason I want to do this is for you first.

You, the owner of this contracting business.

It doesn't matter what trade you're in.

You could be a home renovator.

You could be a cabinet maker, architecture mill worker.

I want to educate you so that you can educate your team.

Because when it's over, I want you to send this episode to every designer, estimator, salesperson, a project consultant, any biz dev person who helps bring work into your company.

So I am going to sit on your shoulder right now.

I'm going to be the angel on that shoulder, not the devil on the other one.

I'm just going to guide you through guiding your team towards better, more accurate numbers so that you have better, more accurate forecasting so you can plan the growth of the business.

How does that sound? I think it sounds pretty good.

So we're talking today first to you as the owner, but then I'd like you to pass this on to your team later if you feel that it will help.

You see, the people who manage customer opportunities, they do more than help sell jobs or design a dream kitchen or a dream reno or ADUs.

They actually help us bring in the information that the entire company needs to make good decisions.

Excuse me.

Sorry, a little bit of a cough there.

So let me walk you through how I've structured this episode because it's a little different than I've done it in the past.

We're going to talk about something that's got kind of a funny title.

The title of this episode is Animal Tracks Aren't Dinner.

How to bring in deals and really see your future.

The reason I want to do this is for you first.

You, the owner of this contracting business.

It doesn't matter what trade you're in.

You could be a home renovator.

You could be a cabinet maker, architecture mill worker.

I want to educate you so that you can educate your team.

Because when it's over, I want you to send this episode to every designer, estimator, salesperson, a project consultant, any biz dev person who helps bring work into your company.

So I am going to sit on your shoulder right now.

I'm going to be the angel on that shoulder, not the devil on the other one.

I'm just going to guide you through guiding your team towards better, more accurate numbers so that you have better, more accurate forecasting so you can plan the growth of the business.

How does that sound? I think it sounds pretty good.

So we're talking today first to you as the owner, but then I'd like you to pass this on to your team later if you feel that it will help.

You see, the people who manage customer opportunities, they do more than help sell jobs or design a dream kitchen or a dream reno or ADUs.

They actually help us bring in the information that the entire company needs to make good decisions.

Excuse me.

Sorry, a little bit of a cough there.

So let me walk you through how I've structured this episode because it's a little different than I've done it in the past.