Brilliant Businesses Podcast Episode 172 - Oliver Towner, Arthur C. Towner Ltd

well you do you're you're um so well known in the area it's such a reputable company and it's um you know so you're obviously doing a good job um just going on to funerals and you know getting into the topic what what does make a good funeral what the difference is i think

I've always said there is no right way to do a funeral, but there are a lot of wrong ways

to

do it.

My personal view, and that's all I can really comment on, because as I said, there's no right way to do it, is it should be deeply unique and it should be deeply personal to the person that's died.

I've always thought that a funeral should be, you know, as much of them as is possible.

You know, you wouldn't really have two weddings at the same.

You'd always have something that is unique to them or a little nod to the couple that are getting married.

I think a funeral should be the same.

Yeah.

So, you know, you hear all these stories of people feeling that they have to go to the crematorium and sing all things bright and beautiful, or they have to go to a church.

Of course you don't.

You can be as creative or as unique as you want to be.

And that, for me, is what makes

a good funeral.

Yeah.

And when we spoke earlier, you told me that you can actually just pay for your ashes to be done.

And that's it.

No one there.

Just send it off there.

And people do that.

Yeah.

absolutely and is

that because of cost or is that because it's just what they prefer

i think it's 50 50 yeah i think there is a massive element of cost because dying is really expensive in the uk it shouldn't