Jun 8, 2026 · 22 min · 9 segments
Sam Krichevsky and Sarah Figueroa are married, co-founders, and some of the most fun people I've met in this space. We sat down at Coindesk's Consensus Miami 2026 to talk about their whole journey…
Yitzy HammerHost
Sarah FigueroaGuest
Sam KrichevskyGuest
Okay, I think Swivel is everything that I needed as a founder and didn't have.

One of the things that I noticed at GeoJam is that I had extreme decision fatigue every time.

Like, oh, should we go to this conference? Should we do this? Is this a good investment? Is this a good use of time? And Swivel not only allows you to book everything that you would need for your travel in one place, like your flights, hotels, your off-sites, your dinners that you might need to have.

Like, we just did a 20... 40-person dinner for a few Web3 companies this week, entertainment, everything one-click checkout.

But also it helps you measure and predict the ROI of your travel and entertainment expenses.

Travel and entertainment is your second largest controllable expense on a P&L.

It makes up about 10% to 15% of all of your expenses, and it's the least measured.

So we're helping founders measure it and then using AI to eliminate all the time that it takes to actually book a trip.

I know you guys do travel, but if I'm listening to this, I didn't hear anything meaningful that tells me why I should be using your platform and not another one.

So what makes Swivel unique? I know, but I want you to share it with everybody else.

So you know you have all these tabs open on your screen all at once when you need to find the flight, you need to find the hotel, you need to find where you're going to go eat and- what you're gonna do for entertainment, all of those things that you, car transfers, everything.

Okay, I think Swivel is everything that I needed as a founder and didn't have.

One of the things that I noticed at GeoJam is that I had extreme decision fatigue every time.

Like, oh, should we go to this conference? Should we do this? Is this a good investment? Is this a good use of time? And Swivel not only allows you to book everything that you would need for your travel in one place, like your flights, hotels, your off-sites, your dinners that you might need to have.

Like, we just did a 20... 40-person dinner for a few Web3 companies this week, entertainment, everything one-click checkout.

But also it helps you measure and predict the ROI of your travel and entertainment expenses.

Travel and entertainment is your second largest controllable expense on a P&L.

It makes up about 10% to 15% of all of your expenses, and it's the least measured.

So we're helping founders measure it and then using AI to eliminate all the time that it takes to actually book a trip.

I know you guys do travel, but if I'm listening to this, I didn't hear anything meaningful that tells me why I should be using your platform and not another one.

So what makes Swivel unique? I know, but I want you to share it with everybody else.

So you know you have all these tabs open on your screen all at once when you need to find the flight, you need to find the hotel, you need to find where you're going to go eat and- what you're gonna do for entertainment, all of those things that you, car transfers, everything.
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