Delegating Without Losing Control with Nicole Lacherza-Drew

Most mental health professionals are trained to provide therapy, not to run a business. Billing, scheduling, marketing, and documentation pile up fast, and without a system in place, it's easy to end up managing a practice that runs you instead of the other way around. In this episode, Kym talks with Nicole Lacherza-Drew, PsyD, founder of CouchSide Coordinators, a virtual administrative support company built for therapists and wellness providers. As a licensed psychologist herself, Nicole has lived the same overwhelm she now helps other clinicians solve. She and Kym get into how to figure out what to hand off first, where automation actually earns its place, and how AI fits into daily practice management without taking over the parts that make the work yours. **In This Episode, We Cover:** - Why most clinicians are trained to do therapy, not to run a business. - The real reason so many practice owners hesitate to bring on help. - A simple way to decide what's actually worth delegating first. - How to build SOPs even when nothing is written down yet. - Where automation quietly takes work off your plate. - Why chasing what worked for someone else's marketing can waste time and money. - How to track your own time honestly before deciding what to change. **Connect with Nicole Lacherza-Drew:** Website: https://www.couchsidecoordinators.com/ Instagram: https://www.instagram.com/couchsidecoords/ Facebook: https://www.facebook.com/CouchSideCoordinators/ \_\_\_\_\_\_\_\_\_\_\_\_\__ *Join the Berries Community - A dedicated space for mental health clinicians to connect, share insights, and grow together. Look for Berries AI Official Community on Facebook at* www.heyberries.com/community **Brought to You By Berries:** **Ready to stop dreading your notes? Berries is your AI assistant for mental health professionals. Save time, stay compliant, and get back to the work you love. Learn more at** heyberries.com**.**