Sep 18, 2026 · 24 min · 10 segments
Joris, founder of B-Craft, joins the Founder Podcast Series to discuss how a lifelong passion for boating led to the creation of a new kind of luxury day boat combining elegant design with serious…
Joris Van AelstGuest
Ben TaylorHostGabyHost
And specifically on board the Beecraft Aquaria, because the solution to our problem was really about styling and functionality so we were used to giving transporting the boat on the trailer behind the car so you have to be careful for the bridges if it's too high and um in the meantime i was active in the super industry so you have these tender garages and the complaint i heard from the crew a lot was well even if you have a tower on on your boat for the wakeboarding it's really difficult and even if you can fold it down it's really difficult to kind of get it into the into the tender garage So we decided that, well, if we can actually solve that, we solve both problems because then you have a cleaner line and you solve the practicality issue.

And so we came up with the rig, which is basically a tower that works in a triangular way.

High is for wakeboarding, lower more towards the boat, towards the centers, because more balance is for water skiing.

And then when you have the higher forces of an inflatable, let's say, like a tube, you have it on the other side, more towards the hinge.
So

you have a triangle shape, perfect and then when you're done you fold it down and then it kind of just looks like a like a like a really classically styled day boat or tender or um yeah
Yeah, I love that.
So it's like there's real innovation there with patents and things that you protected from...

Yeah, and it's funny because when we developed the boat, there was like 10 innovative things, including, of course, this rig.

And by the time we finished the build, which took around three and a half years, five of those were already taken over by other companies.

what are going to be the trends and we went one step above and we still have it's still packed with things that

oh that's crazy that's a good idea like we you can tell and we are really proud of that you can tell that we thought about it that we actually we are the users so yeah yeah very proud

And specifically on board the Beecraft Aquaria, because the solution to our problem was really about styling and functionality so we were used to giving transporting the boat on the trailer behind the car so you have to be careful for the bridges if it's too high and um in the meantime i was active in the super industry so you have these tender garages and the complaint i heard from the crew a lot was well even if you have a tower on on your boat for the wakeboarding it's really difficult and even if you can fold it down it's really difficult to kind of get it into the into the tender garage So we decided that, well, if we can actually solve that, we solve both problems because then you have a cleaner line and you solve the practicality issue.

And so we came up with the rig, which is basically a tower that works in a triangular way.

High is for wakeboarding, lower more towards the boat, towards the centers, because more balance is for water skiing.

And then when you have the higher forces of an inflatable, let's say, like a tube, you have it on the other side, more towards the hinge.
So

you have a triangle shape, perfect and then when you're done you fold it down and then it kind of just looks like a like a like a really classically styled day boat or tender or um yeah
Yeah, I love that.
So it's like there's real innovation there with patents and things that you protected from...

Yeah, and it's funny because when we developed the boat, there was like 10 innovative things, including, of course, this rig.

And by the time we finished the build, which took around three and a half years, five of those were already taken over by other companies.

what are going to be the trends and we went one step above and we still have it's still packed with things that

oh that's crazy that's a good idea like we you can tell and we are really proud of that you can tell that we thought about it that we actually we are the users so yeah yeah very proud
The rest of this transcript — segmented and speaker-labeled, so you land on the exact moment something was said
Search every transcript — by keyword, by phrase, or by meaning, across every show Radar indexes
Trends — what is surging across podcasts, measured against its own baseline
Alerts — when a name you follow appears in a newly indexed episode
No account is needed to search Radar.