Aviation Week's Window Seat Podcast
Oct 22, 2026 · 20 min · 11 segments
Listen in as Air Serbia CEO Jiří Marek discusses the strategy, successes and resilience that led to his airline being selected as ATW's Airline Market Leader winner for 2027. ***Find out more about…
Jiří MarekGuestVictoria MooresHost
But I think the main question is how long these prices will stay because you have different inputs from different leaders of the industry, how long it will last.
But at the same time, you are working on several plans, how this will go forward.
One thing we made, I would say, unique, we decided not to reduce oil before the pandemic.
In the current year, let's say the summer season, we opened more than 12 new destinations and it turned very well back.
At the moment, we are entering the winter also with the capacity growth because we see at the moment that the demand continues to be strong in a double digit.
uh versus the previous year and uh anyhow next year you know despite the fuel prices will be high or low it doesn't really matter uh the airline which will be ending hedging they will need to react uh on it as well and because we are entering the year where we will have not only our 100 years anniversary but there will be the expo uh 27 in belgrade there will be the jitex so the demand will be multiplicated even more so you know we strongly believe that even if the fuel prices will stay high there is no reason now you know it will be rather the short-term period even uh midterm period but in in the long run aviation is used to the resilience and you know the different cost uh let's say headaches and i'm more than sure that we will get through
But I think the main question is how long these prices will stay because you have different inputs from different leaders of the industry, how long it will last.
But at the same time, you are working on several plans, how this will go forward.
One thing we made, I would say, unique, we decided not to reduce oil before the pandemic.
In the current year, let's say the summer season, we opened more than 12 new destinations and it turned very well back.
At the moment, we are entering the winter also with the capacity growth because we see at the moment that the demand continues to be strong in a double digit.
uh versus the previous year and uh anyhow next year you know despite the fuel prices will be high or low it doesn't really matter uh the airline which will be ending hedging they will need to react uh on it as well and because we are entering the year where we will have not only our 100 years anniversary but there will be the expo uh 27 in belgrade there will be the jitex so the demand will be multiplicated even more so you know we strongly believe that even if the fuel prices will stay high there is no reason now you know it will be rather the short-term period even uh midterm period but in in the long run aviation is used to the resilience and you know the different cost uh let's say headaches and i'm more than sure that we will get through
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