AMPLIFY Your Brand and Business
Sep 26, 2026 · 14 min · 9 segments
Today we're talking about the number one page your therapy website needs if you want to actually show up on Google when people are searching for your services. This episode is especially important if…
Krista MarieHost
And so this is a common pitfall that I find a lot of therapists who kind of DIY their first website.
And I'll tell you that for most therapists, when you're creating your first website, your first thought isn't to get it optimized for SEO.
I know for a lot of therapists, therapists, for a lot of business owners in general, when you create your first website, you're kind of just doing it so that you have a place to send people so that when someone wants to learn more, when they want to contact you, having a website just at least allows you to give them a link where they can go learn a little bit more about you and reach out.
When I DIY'd my very first website back in 2010, 2011, that was the same vibe for my website.
But for so many therapists, with the shifting in the market and with like just new ways of needing to market yourself and find clients online, This is why I always say SEO is the best next marketing strategy for you because it allows you to be found by clients without you having to actively be online.
And so this one change that you make to your website or when you're thinking about redoing your website, making sure that this gets put into place can be one of the biggest reasons why your website ends up being found online.
I actually did a podcast episode last week about I just had a therapist client that I worked with where we launched her very first website.
And And they came across one of her website pages and the page that they came across was one of her specific service pages.
And so honestly, having individualized pages for each of your services is going to be one of the biggest differentiators of what actually allows you to be found online by clients.
And so this is a common pitfall that I find a lot of therapists who kind of DIY their first website.
And I'll tell you that for most therapists, when you're creating your first website, your first thought isn't to get it optimized for SEO.
I know for a lot of therapists, therapists, for a lot of business owners in general, when you create your first website, you're kind of just doing it so that you have a place to send people so that when someone wants to learn more, when they want to contact you, having a website just at least allows you to give them a link where they can go learn a little bit more about you and reach out.
When I DIY'd my very first website back in 2010, 2011, that was the same vibe for my website.
But for so many therapists, with the shifting in the market and with like just new ways of needing to market yourself and find clients online, This is why I always say SEO is the best next marketing strategy for you because it allows you to be found by clients without you having to actively be online.
And so this one change that you make to your website or when you're thinking about redoing your website, making sure that this gets put into place can be one of the biggest reasons why your website ends up being found online.
I actually did a podcast episode last week about I just had a therapist client that I worked with where we launched her very first website.
And And they came across one of her website pages and the page that they came across was one of her specific service pages.
And so honestly, having individualized pages for each of your services is going to be one of the biggest differentiators of what actually allows you to be found online by clients.
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