
Xavier Gumara Rigol
Head of Data at Manychat, author of "Data as a Product Driver" | Data & product leadership expert with 15+ years experience
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Jun 26, 2026
Enterprise Wide Search 36: Xavier Gumara Rigol - When Data Becomes a Product Driver
7:47
8:03
8:15
8:26
7:39
How did you get that idea? What are the two types of literature? Am I too deep? Should I ask you a bit more?

Xavier Gumara RigolGUEST
No, I think that I understand where you are going, because this is something that I have been using also to kind of sell or pitch the book.

Xavier Gumara RigolGUEST
And I've lived all the transformation from a BI engineer that transitioned into a data engineer that transitioned into a manager of data engineers.

Xavier Gumara RigolGUEST
And then all the transformation with the data mesh approach, the distributed data ownership, treating data as a product, right? So I have a lot of knowledge that I have been building on the data side.

Xavier Gumara RigolGUEST
So that's one part of the literature that I think that people in data, we understand very well, and we know what it is a slow changing dimension.
5 MINS LATER
13:50
Yeah, and that's, I guess it taps a little bit into the next question, which is, so what's the real motivation behind this blending of literature and this book? Why do you want to make data? Why do you want to make product teams data driven? And how do you make, so why do you want to make product teams data driven? And how do you make product teams data driven? Why?
