W- we must be asking the questions wrong, right? We must be-

So, I, yeah.

Well, I don't know if we're asking the...

I mean, there's always gonna be an element of, like, are we asking the right questions? Do we have the right data? But I do think, you know, to Duane's point about, uh, people o- operating in silos, the other kind of really powerful thing that we've been doing quite a bit of thinking on is this idea of reframing drowning prevention, right? Um, and, and I, you know, I gave, I gave some examples when I was, um, with the group a few weeks ago, but thinking...

The Junior Lifeguard program is a, is a pretty good example of this.

Um, Junior Lifeguards, without a doubt, make kids more competent in the water.

They, they, it increases skills, it increases awareness.

So-