So how, how can you not translate that care to the people that you're leading that spend a third of their day, a third of their lives in your company?

Yeah.

Well, I, I mean, you almost got me.

Uh, 'cause I love culture study in general, but generational cultures is something that I particularly nerd out about.

One of the focal points of my doctoral work is generational cohorts and generational studies, because I do think we are talking about behaviors, and behaviors are learned, and you learn behavior through time.

And so you can actually paint a pretty interesting story arc of how we got here, starting with the traditionalists who went through the Great Depression, and they saw real genuine suffering.

You know, you think about some of the, the movies and stories that you've read at the time where you would have a group of people standing outside the factory, and the shop foreman would go, "Okay, I need five.

It sucks horribly, and I'm miserable, but I get the paycheck, and I'm good." Where do we even start?

How did you get into this space? And tell us a little bit about that journey.

Yeah, it was I...

when i grew up and this is this like this will come all together at the end i promise but i grew up with this notion that work was really this necessary evil in our life it was just like a place where i go and i serve my time so wherever i would apply for jobs and they were they were like why are you interested in working here where do you see yourself in five years and i never really had a good answer to that question it was always Well, you know, I don't really care as long as I can afford to provide for my family.

That was the thing that really drove me.

And I really looked at the workplace as You know, a place where I had to serve my time and as long as it was providing for my family in all the facets of the word provide means I really didn't care.

But it wasn't until I had children of my own that I really started to, you know, because as a parent, you want to build a better world for your kids.

And I really was looking around at the landscape of the workplace and the landscape of the worker.

I'm independent, but I kind of work with you and we're remote and kind of never see each other face to face.

A means to an end,

right? Yeah.

Yeah, you know, and, you know, when I would go into interviews and people would ask me, like, well, what do you want to do in five years or why are you interested in this job? And, you know, I was just looking for a paycheck.

And I was like, well, we're at whatever place is going to pay me enough to provide for my family is good enough for me.

And that was a really big driver.

And it wasn't until I had children.

that I was, you know, I just, I wanted better for them.

between you and Marty in the room as you engage with each other and kind of ribbed each other a little bit.