Um, so we're going to talk all kinds of small town things today, but before we get into that, let's talk about the subscription boxes and like how those came to be.

Yeah, yeah, for sure.

So I grew up on a 75-acre farm outside of Mildmay, like you said.

I now live in Milverton, and this is where I run the business from.

So yeah, I grew up on a 75-acre farm.

My mom owned a business on our main street in Mildmay growing up.

And that's really when I realized that the small town business owners are the fabric of our communities.

And obviously that's never left you because you guys have stayed in like the small town area.