Are we seeing these skills like being acquired quickly and brought into the marketplace? Can you talk a little bit about that?

I think what's happening is, I mean, like you said, people have been working on this for quite some time, but there are lots of different versions of AI and machine learning.

What we've seen a huge increase in recently is LLS, right? So, you know, the ChatGPT and Clouds and Geminis of the world, AI came out with ChatGPT, and that started a...

flood of competitors and compliments and other things that came out.

That's been the new thing recently.

What was most interesting to me is that ChatGPT had the fastest adoption curve of any technology in history.

One day no one was using ChatGPT and then just not that long later, everyone was using it.

I was thinking back, when has this happened before or some similar situation? radio comes to mind remember when everybody was like radio's dead because of podcasts and I kind of argue now that radio is not only still alive but probably better off now because there are podcasts I don't know you know things like that it's kind of hard to think about or like with everything you guys have done what should people take with them as they you know go about in their life here