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Tracy Sponnenberg

Tracie Sponenberg is a veteran HR leader, keynote speaker, and advisor/fractional Chief People Officer for manufacturing and distribution businesses, formerly CPO of The Granite Group.

Sep 15, 2026

9:37
What is maybe a story you could share of a company you went into and a challenge you saw and how they were able to change that culture or that problem?
9:51
Yeah.
9:51
So so I don't talk about my active clients and generally and I have many active clients that have had been active for a while, but I'll share some things that are our past or and If you had like three hours, I could tell you all the HR horror stories.
10:11
But I'll give you an example that happened in my corporate life where we did several acquisitions.
10:19
And sometimes acquisitions, I was at a company before where the acquisition had gone very badly.
10:25
And years later, we were still trying to fix it.
10:28
I came in and with the CEO, we over time did fix it.

17 MINS LATER

27:19
behavioral change, right? It's, it's something new.

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