If they've never been to the event before.

That's right.

Well, so I'll give you 10 years in 10 seconds, right? Or maybe a little longer than 10 seconds.

Yeah.

Yeah.

So, you know, 10 years ago, all of my income came from being a professional speaker.

And my background had been sales and marketing.

But before that, are you doing stand up? So, yeah,