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Todd Purcell
Senior Vice President and Head of Digital Strategy at TD Bank, a digital banking leader with 30+ years at JPMorgan Chase, American Express, Citi, and USAA.
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Oct 1, 2026
From Features to the Business: Why Digital Leaders Must Be Storytellers with Todd Purcell
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4:28Todd PurcellGUEST
... to today, it's significantly different, obviously, but at the same time, kinda the same.
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4:34Todd PurcellGUEST
We're thinking the same way, just in a different kinda technology perspective and a, a customer expectations.
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4:40Todd PurcellGUEST
But I think about where we started in my time at, uh, Chase and in my time at Amex, where we were building features.
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4:48Todd PurcellGUEST
It was digital products, digital features, just get the feature built out there.
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4:51Todd PurcellGUEST
And now I think as you go from features and products to start thinking about really what the experience is and what the role of digital is.
8 MINS LATER