What feedback are you getting from advisors and like, why are they using it? Are clients telling them they have to offer it in order to maintain that as an advisor or are advisors truly saying this is where I need to be to be great in the future?

You know, I think with any technology, especially a category like estate planning, there's a moment where it's like, that's really interesting.

Then it becomes like, that's a nice to have.

And then it becomes like, it's something that's like demanded to be in that tech stack.

Um, I think right now we are that nice to have and in that moment of saying, you know, when you think about advisor tech stack, whether it's a note taker, the CRM, you know, the financial planning tool, estate planning now is becoming a requirement because the person down the street is offering it, right? And, you know, clients aren't just asking, how's my portfolio doing? Their expectations are higher.

They're asking, what happens if I die? They're thinking about their kids.

They're thinking about their children.

I know that's an oversimplification of all you've built, but like what is wealth.com and what are the offerings that it has?

So it's definitely six years for sure.

Wow.

He is at the, uh, 2013.

The latest was when the idea.

I think sort of began to formulate and you're right.

Uh, And I think you're exactly right on the inspiration for the idea.

I think Trevor and I were really looking for stories that I think we thought could really inspire people.

one.

I'm not going to sit here and ask you to spell out the changes you think need to be made, but do you think you guys can make those changes fast, as you say?

You would like to hope so.

As a receiver, you can control what you can control.

But I feel like we have the guys in the room.

We have the talent, without a doubt.

We just have to put everything together.

We have to continue to be aggressive in our approach every single day in how we approach the game and how we approach our offense.

Is that something that came back to bite you in this game, letting what we felt was a subpar team hang around, and then everything just went awry?

How do you remember all those plays, receiver Tim White?

Man, rinse and repeat.

Continue to learn it.

Every single day you gotta go through the playbook, you know, like you're learning it for the first time.

And every time you go in the playbook, you learn something new.

For me, it's like every single time I have the opportunity to write down the play, I'm gonna write it down.

You know, so as many times, if I hear it, I'm gonna write it down and see if I know exactly what everybody's doing, where they're aligned.

And I presume you not only have to remember what you're doing, but you have to remember what the other guys are doing, too.

What did it take for your community to be selected for the events?

it takes a lot of work, right? It takes years.

And so, you know, obviously we have to meet any kind of event coordinators years ahead of time.

We have to pitch them on why our area and our facilities are top notch.

But I think that the main thing that we have to sell anybody on is our hospitality, right? Like, Our ability to be able to take care of them while they're here to provide not only their staff and volunteers, but the participants, of course, just a great experience.

And so, you know, we package those things together in advance so that when we meet with them, we can really kind of showcase exactly what we have.

And then when they experience it, it's even better.

How have you seen the community respond so far?

Tim White says those anticipation throws are one of his favorite things.

It's something that you, you try to, like, strive for every day, you know? Like, you don't get a lot of guys who can anticipate the ball that much, and it's funny 'cause, like, Zach and, and Drew are, like, one of the best at it.

So I mean, it's one of the best things that you can experience, I would say.

Why don't you give the audience a little bit of context, who you are, what you do, and then we'll dive into how it can help.

So I am the founder of Super Service Today.

I started it in 2009 with a very simple mission in mind, and that's to serve the community of Massachusetts.

I was born and raised in Mass, so I have...

Some roots there where I say that I would want to go to warm weather, but the odds are I won't.

And I stumbled into the trades through working with a smaller plumbing shop.

And then I transitioned from plumbing into a drain company.

So what's been the biggest impediment to telling that what you just did and put it into a video video? on your channel, on your website, on the landing pages?