So what are investors seeing in this industry that maybe operators themselves aren't seeing?

I really like that question.

I've had two conversations this morning on the exact same topic.

That's how frequent I think the interest in this industry is.

First off, within the IT landscape, the overarching IT landscape, we are the last segment that is truly founder-based.

On top of that, the barriers to entry are relatively small.

We're not starting a VC-backed cybersecurity company.

Do you think that might be a reason why these firms are interested in the industry too?