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Tim McTernan

Tim McTernan

Innovation & Marketing Leader for the South Pacific Division of the Seventh-day Adventist Church, with 30+ years of experience in marketing.

Aug 26, 2026

8:00
Tell me about it.
8:01
Well, particularly one thing.
8:03
Like I'm passionate about setting objectives.
8:06
Now, of course, we do set objectives.
8:08
We have strategy.
8:09
But I don't think we're always good in the church world of having those KPIs clearly defined, and then measuring performance against those KPIs.
8:18
And like I was in a job, uh, an entrepreneurial leader, a CEO that I worked alongside with, and it was my job every day, and I had to learn from him, of measuring how many leads we had every day and working out the cost per acquisition.

47 MINS LATER

55:06
What's your advice for that young man, young woman right now?

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