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Ted Wright

Ted Wright

CEO of Fizz, the global word-of-mouth marketing firm, and author of the bestseller "Fizz: Harness the Power of Word of Mouth Marketing."

Sep 3, 2026

21:12
Behind the scenes.
21:13
Behind the scenes.
21:14
So we have several bands that are clients of ours.
21:18
And I would just like to tell everybody right now that backstage is not what you think it is.
21:24
You've seen that in movies and maybe that happened in the 1970s.
21:27
But basically working musicians now are well into their 30s and beyond.
21:33
And if they ever did any of that stuff that you think goes on in the background, they don't do it anymore.

7 MINS LATER

28:37
I think Disney's more expensive now.

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