So jumping back a little bit, Stu, um, when you're prepping to launch something, who are the most important people to talk to? Like, who would be on your list of like, these are the people that I wanna have at the table while I'm prepping for this, getting ready for this?

That-- Yes, so I kinda talked about this before, um, but I think about, um, first, uh, your engineering folks or the technical people, whoever it is that, um, is gonna be leading that technical part, uh, portion of the training, gotta have them on board.

Um, I have to have, uh, certainly the salespeople on board.

In particular, I'm thinking about whoever that sales leader is.

I wanna make sure that I'm very well aligned with, um, what are the outcomes that that person wants to make sure are a part of this meeting.

I also wanna align with that salesperson and say, "We need some marching orders out of this thing as well." Um, we-- the last thing you wanna have happen is you have an awesome sales training, they go back in their office, and then they're digging out of their inbox and nothing happens.

You know, some of my best sales pe-- uh, leaders have said, "All right, guys, you know, uh, so to, you know, next week when I'm on my one-on-one, you're gonna bring to me your top 20 accounts that you think this is gonna be a great target for, and we're gonna do some message training.

Um, what does that look like?