Skip to main content

Sofia Widmann

Sep 16, 2026

9:57
What are the opportunities here that you see for museums?
10:02
Longer lives create a major opportunity for museums to become part of the infrastructure of healthy aging.
10:10
Older people are not one homogeneous audience, of course.
10:15
An active 65-year-old, a socially isolated 80-year-old, and a person living with dementia may have very different needs.
10:27
But museums can offer social connection, cognitive stimulation, meaning, and non-clinical space in which people are participants rather than patients.
10:40
And to give you some examples, there are already inspiring programs.
10:44
Museum on prescription initiatives for socially isolated older adults, dementia programs based on conversation and objects, and intergenerational formats that bring memory and lived experience together with younger people's perspectives.

14 MINS LATER

24:58
And what other changes may be required in organizational culture to build resilient organizations capable of really responding to the challenges you've outlined, Safiya?

We value your privacy

We use cookies to understand how you use our platform and to improve your experience. Click “Accept All” to consent, or “Decline non-essential” to opt out of non-essential cookies. Read our Privacy Policy.