Can you just tell us like the baseline, like where you go in to then start working through the process?

Yes, absolutely.

So I think again, and I think about this and probably, I don't know if this is the right way or the wrong way, but if I were to start, I would start with, okay, as a team, what are we trying to achieve and what keeps getting in the way? So I would ask that question if I had to start a new role tomorrow, right? And then I think it's not just about asking the questions, but it's really understanding the real workflows.

So I would probably try to understand how people are working with that workflow right now.

So, you know, for example, take the last campaign that we ran or the last product launch that we did.

What is something recent that people actually remember how we work through the process and not just take the process that we designed probably like two years ago and assume that this is how things happen.

But really, I think understanding where are we getting stuck? What information is missing across the different steps? What did you have to redo that took more time? What were you waiting for somebody? Were you waiting for something? And, you know, again, because if you say, for example, if I take a marketing campaign and people say content creation takes a long time, it takes me three months to create something.

What's your recommendations with that?