So how, how are people to, to use this report other than for, uh, for inspiration?

Yeah.

I think, I think it's important to say that we don't approach megatrends as just an analytical outcome in itself.

Well, you analyzed your way into this, uh, super interesting megatrends.

Job's done.

Um, for us, the applicability lies in whatever downstream analytical activity that you decide to use it for.

We outline a few things in, in, in, in our report here, but one of the important things, and I kinda wanna throw this over to Martin in a, in a second, is that we talk about what we call the nexus of megatrends.

Th-this is a, a base, base starting point, and then you can, you can cross them, and you can do exercises and workshops and, and from there, it's-- there's still a lot of work to do to reach some strategic decisions, right?