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Simma Kularatne

Head of New Business at Interact Contact Centres, with over two decades of experience in the contact centre and CX industry based in London.

Jul 30, 2026

13:15
Yeah.
13:15
Um, it's given me visibility.
13:18
You know, I joined, I joined Interact in 2019, and Interact was already a very successful, uh, outsourcing partner.
13:27
We were working with lots of big brands.
13:30
The only thing was it was, it was sort of this industry's best-kept secret.
13:35
Now, that's not great [laughs] when you're trying to generate new business.
13:39
So LinkedIn became a sort of strategy, if you like, to build brand awareness, to build, um, put out there really who Interact are, what we do, and all of that.

9 MINS LATER

22:35
It, it's gotta be a source of frustration.

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