
Sébastien Night
Founder & CEO of OneTake AI, a Singapore-based SaaS startup using AI for video editing; French entrepreneur and bestselling author who founded the Free Entrepreneurs Movement coaching 300,000+ entrepreneurs across 41 countries.
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Jun 12, 2026
Biggest Marketing Bottleneck Is Finally Gone: How AI Turns Video Into a Growth Engine | Sébastien N.
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25:48Marco TorresHOST
Uh, how do we now, what's, what's your experience with your clients on how they take that content and actually turn it into conversions, to leads, to s- customers, to buyers, et cetera?

Sébastien NightGUEST
So, um, there are several ways that you can monetize video, and I think any business should be using all of them.

Sébastien NightGUEST
You can use videos to generate more leads, you can use videos to convert your leads into buyers, and you can use videos either as the product or the upsell.

Sébastien NightGUEST
So, um, many of the people that come to us first think, "Well, I need to create the videos for YouTube and social media." So that's, that's the way that you get the leads, right? You j- This is, are just content videos.

Sébastien NightGUEST
So on that side, OneTake helps because once it's figured out what your business is, it will make suggestions.

Sébastien NightGUEST
Uh, maybe you might be, uh, willing to do a video on the seven mistakes that your customers do with X, or the three ways that your customers can achieve, uh, savings with Y.
14 MINS LATER
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40:35Marco TorresHOST
What do, what do I need to buy in order to provide the, the, the, the video take that I upload into your service? W- where do you suggest people go and, and learn all that?