How important is it for you for awareness and visibility for a charity like yours and What role do you think digital or social media play in sort of building that awareness?

So it's definitely not possible to ever state how important awareness is to us and other charities as well.

It's the mainstay of how we get out there and people know about us.

I think the hardest part of what we do isn't running the groups and making sure guys are okay.

It's actually making sure that men and people know we actually exist so in our arena we know that many men don't search for support they're not going to google mental health help they're not going to find that avenue in fact that's that's quite commonly known that guys don't reach out um so they will suffer in silence a little bit so it's kind of our job and marketing's job and the way that we get out there it's our role to make sure we're putting it in their face yeah um We always say that we think about a journey.

How do we make that impossible to miss? And you know, you're in marketing, you know that people don't just see something once and it clicks.

Sometimes it takes a few times.

But whatever Luke does at

Firstly, can I ask how Giancarlo is?

Yeah, I had a chat with him on Sunday after we sort of got through some stuff we needed to sort through Sunday morning.

Yeah, he was pretty philosophical.

You know, it's too early for him to sort of, I think, decide what exactly is going to happen next.

He'll tidy things up here in Wellington and then probably head back to Sydney with his mum who's been over here with him.

But, you know, what I do believe strongly is he's going to find something elsewhere.

You know, he's a good coach.

Why didn't it work, Sean? So if you can, you know, you've had a lot of reflecting over the last couple of days and, you know, was it a player, was it performance, was, you know, just unrest between the coach group and the player group?

Why is he only doing one week when you clearly need him for the rest of the season?

Look, the intention is for the rest of the season and potentially beyond.

But with everything moving so quickly, in order to dot the I's and cross the T's, and also with the big focus that we have this week, he wants to focus on this week, the club want to focus on this week, and then we'll just finalise those details in the coming week.

I

Now, Sean, when Chiefie quit, did you know this was coming? Was this something you guys had been discussing for some weeks or was that just a bolt out of the blue?

No, it wasn't a bolt out of the blue.

I mean, you can't have six losses on the trot against your rivals.

And, you know, the change needed to be made.