Tell us a bit about yourself and the impetus for writing the book.

Yeah, Scott, always great to hear and see you again, my friend.

Looking forward to spending time again in October as well.

So yeah, Scott Sigman, orthopedic surgeon, healer of knees and shoulders left and right.

I've been in clinical practice for 30 years as an orthopedic sports medicine, in private practice in particular.

And I think that really the premise of the book for, for me in particular was that we really live in a digital world at this point right now.

And so it used to be old school, you know, you just sort of hang up a shingle, you'd wait around, and you'd go and shake some hands and kiss some babies, and eventually one day you got to have a busy practice.

What advice do you have for surgeons trying to build a practice and build a profession and enjoy themselves? A- a- and maybe along with that, how has your definition of success changed over the years? What do you view as a win, a loss? What, what, what fills your bucket?

Tell us a bit about yourself and the impetus for writing the book.

Yeah, Scott, always great to hear and see you again, my friend.

Looking forward to spending time again in October as well.

So yeah, Scott Sigman, orthopedic surgeon, healer of knees and shoulders left and right.

I've been in clinical practice for 30 years as an orthopedic sports medicine, in private practice in particular.

And I think that really the premise of the book for, for me in particular was that we really live in a digital world at this point right now.

And so it used to be old school, you know, you just sort of hang up a shingle, you'd wait around, and you'd go and shake some hands and kiss some babies, and eventually one day you got to have a busy practice.

What advice do you have for surgeons trying to build a practice and build a profession and enjoy themselves? A- a- and maybe along with that, how has your definition of success changed over the years? What do you view as a win, a loss? W- what, what, what fills your bucket?