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Scott Lancaster

Scott Lancaster

Founder of Emerton Scott, a British independent watch and stoi-influenced jewellery brand, and strategic brand communication specialist.

Aug 25, 2026

DustyHOST
24:31
you were checking it out and you were asking questions when i first opened it and we're like you know i wonder what kind of movement it has in there and so i mean this is your time to shine scott to to talk about this watch what version it is how it came to be the price point i mean you can really sell our audience on exactly what what what i'm holding here
24:52
So I would love to sell the watch and say how much great value it is and that you should buy one, but I haven't actually got any left, so I can just be as honest as possible.
25:01
So the actual entire reason that I wanted to design that watch is I tried to buy a Rolex, and then obviously I had that little episode, which obviously meant I couldn't buy a Rolex, and I ended up randomly buying a Tissot PRX.
25:20
And I was looking at the Tissot PRX after a couple of weeks of having it, and I still like it.
25:25
But I basically just found it felt a little bit unloved.
25:32
I felt like it was designed or made to meet a quota, like a designer inside Tissot has been like, I need you to design a new watch, design a new watch.
25:41
But these are the limitations in regards to how much it costs to make, and this is roughly how much we're going to sell it for.

9 MINS LATER

DustyHOST
34:55
Sorry, that was a little bit of a ramble, but...

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