Yeah.

But we're not just talking about a product really, but talking about a shift in systems.

Right.

So it's quite, it is complex.

So the issues are not just the prices.

Um, big new technology that as you scale the technologies, it doesn't, or if there's no guarantee that the next level it works again, it's engineering.

It has to, it takes 18 more months to do this.

how does the industry avoid accusations of greenwashing?