Yeah.

Yes.

But I'm all about how do I use it? How do we elevate it? I also agree.

I just sat into Renee's, uh, convo- or, uh, talk on AI, and I definitely need to figure out how to use that to support business better.

Mm-hmm.

So really everything that an event professional needs, from the minute a lead falls into their website or their DM, you can use your lead contact form wherever you want it to be, uh, create a unique one for every type of, um, inquiry, and then walks you through the entire process, payments, contracts, right there within portal.

Once you get to the project management side, you've got a client portal, so the client has full access to what you give them, um, to be able to be engaged with their project at all times, so there's no more of that back and forth, "What are we doing? Where do we-