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Sara Joelle

Sara Joelle

Website copywriter and founder of Between the Lines Copy; marketing mentor and podcaster focused on ADHD-friendly business coaching.

Aug 17, 2026

0:57
Ooh.
0:57
So, you know, the two of us are really committed to the workaholic vibes, and if we were to go to couples therapy, I think it would be over choosing my bank account over my sanity.
1:07
This is something that I used to do all the time, like early on in my business maybe five years ago, four or five years ago, and it would be burnout city over here because I would be like, "Oh yeah, I do that.
1:18
Sure, I can do that.
1:20
No big deal.
1:20
Oh yep, I'll do that, but I'll charge a rush fee." Like, I was so...
1:23
Especially with ADHD, I've realized ADHD is, was very helpful for me in terms of, like, dopamine hit-wise.
2:30
And if this resonates, what would you tell, you know, our friend here who's listening?
7:10
About AI and copy.
7:12
I don't think anything that I have to say is, like, a hot, or it shouldn't be a hot take, and my hot take is stop.
7:18
[laughs] Stop trusting it to give you an answer that's different than an answer it would've given somebody else.
7:24
I think that is something we don't talk about enough, is like whatever, if you wanna use AI to write, that's your own problem, blah, blah, blah.
7:30
If you don't give a fuck, whatever.
7:32
But don't act like your chatty knows you so well and isn't giving the same answers that it got from learning the internet to somebody else.
7:39
I will never forget one time I was helping somebody think of a name for their newsletter, and it was on a call.

16 MINS LATER

23:28
Yeah

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