So if we talk about bootstrapping or angel investors or crowdfunding or VCs or a combination of different funding journeys, what do you think is the best way or combination of ways to fund the business?

It's a good question.

And I'll share another personal story that your listeners might enjoy quite a bit.

So me and my wife, we're both entrepreneurs.

And, you know, we often look at it and we also have a one-year-old.

So, you know, we're kind of doing, we're trying to do it all.

what's been fascinating is the way my wife built her business and she has a small business that she runs herself and the way I built the business have been two completely different opposites and it's given me a lot of empathy in terms of it's not a one size fits all everybody can build their own business the way they want to build it What she did was she was like, look, I do not want to raise a boatload of money and then be beholden to investors to a giant company.

And how can companies attract investors effectively?