Yeah.

Yeah, I'm not going to sugarcoat it.

It was challenging.

It had to be.

It had to be.

We've, over the last year, though, I'm going to flip it to be a positive, is that over the last year, we've really been trying to work internally to figure out who we are, what we do.

We also know that we had some reputation rebuilding to do.

these companies in our district from adapting a lot of AI?