So, so what were the ideas? What was, what was the original idea for what good chip would be?

The original idea or like maybe the two problems that I observed initially were that one procurement was broken.

And what I mean by that is it takes three to four months for a big enterprise shipper to run a network wide RFP.

We all know why, but just to maybe say it quickly, um, Even if you're using a generic procurement tool like a Jaeger or a Coupa, you're still uploading and downloading spreadsheets from a portal.

And with these big shippers, there's five, six, 10,000 rows.

Each row is obviously a lane that they're putting out to bid.

And so multiple rounds of going line by line through thousands of rows and saying, which lane do we like? What price can we do it for? How much volume or capacity can we commit to? You spend a month doing this exercise, you submit it, you wait several weeks for the shipper to do a bunch of analysis and cross-reference the responses.

So