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Ryan Buell

Ryan Buell

American paranormal investigator and author

Oct 19, 2026

20:01
So is it at the company level, the team level, the minds of our individual employees? If I want to change culture, where should I be aiming my intervention?
20:12
I think it lives in all of those levels.
20:15
But I actually think there's a pretty straightforward prescription if you want to change culture.
20:19
I think the simplest definition is just culture is shared beliefs.
20:22
That's what it is.
20:22
What do we all believe? If you want to change how people behave, don't go after the behavior.
20:26
Go after the belief that drives the behavior.

6 MINS LATER

26:09
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