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Roy Hefer

Aug 27, 2026

7:26
So when it comes to spinning that many plates at once, Roy, doesn't... does something have to give? What, what's your secret then as a CFO to keeping your eye on all of these moving parts and not letting any of them slow down or smash without slowing down or smashing your, uh, private life, your, your life at home as well?
7:46
Yeah, no, it's, it's a great question, and it's, it's frankly much more an art than a science and something you develop o-over the years.
7:52
But, uh, it starts, and I hate to sound like a broken record, but it starts with the people.
7:57
Uh, it's the same, like, good to great principle, you know, get the right people on the bus and the wrong people off the bus.
8:02
Because once you have the team, once you have a world-class finance team, you can start to delegate and get leverage.
8:09
That's how you do more.
8:10
It's very simple.

15 MINS LATER

23:16
First of all, um, what have you found most helpful when it comes to raising funds in the current market? What have been the helpful tips that might be useful for our audience? And then with that in mind, what does the road ahead there look like for you?

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