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Roseanne Marmor

Roseanne Marmor

Rosanne Marmor, LCSW — Founder & CEO of Pulse Wellness Cooperative in Portland, Oregon; Licensed Clinical Social Worker specializing in trauma-informed therapy and clinical supervision.

Jun 11, 2026

Selling the Couch

Selling the Couch

ENCORE: The Process of Creating and Marketing Your Product Using the Feelings Wheel

Jun 11 · 37m

Melvin VargheseHOST
9:59
What actually made you present this information in the way that you did?
Roseanne Marmor
Roseanne MarmorGUEST
10:04
The most important piece that I think we forget is that people are tactile and the way that they learn is usually through experience.
Roseanne Marmor
Roseanne MarmorGUEST
10:15
So even if there's somebody who learns through video or a computer, the idea of touching it and moving it and actually interacting with it.
Roseanne Marmor
Roseanne MarmorGUEST
10:26
So it has a hole in the middle.
Roseanne Marmor
Roseanne MarmorGUEST
10:28
It's like a rivet that makes the two pieces turn.
Roseanne Marmor
Roseanne MarmorGUEST
10:31
And people are pinning it on their bulletin board so that it swirls.
Roseanne Marmor
Roseanne MarmorGUEST
10:36
They keep it in their purse.
Melvin VargheseHOST
13:52
So you said you had some different pieces of information, crisis numbers, quotes, not at all to put you on the spot, but what was the rationale in having that type of information versus others?

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