Why did Ferrari bring out an all-electric car?

Well, that's the question that many of its enthusiasts are trying to figure out, but it's the direction that the entire industry is heading in.

Everything is going electric.

Um, the vast majority of car makers are heading towards a situation where, uh, in Europe and in the UK in particular, uh, there's gonna be a ban on new petrol-powered cars by around twenty thirty-five, meaning that everybody has to create electrified vehicles, and Ferrari is no different.

Uh, are you surprised that somebody paid forty million dollars for it?

Massively surprised.

It's not worth forty million, but, I mean, it is if you're [chuckles] if you have that money and you're willing to bid it in an auction.

The actual price of the car is, uh, six hundred and forty thousand dollars if you're actually gonna buy it with your own money outside of an auction.

Mm-hmm.

And CNET's this big American corporation, and they, um, enter the UK market doing consumer tech reviews.

And I was start, I started out doing like tech reviews at, at CNET, and then one day I was like, "Can I do cars?" Um, and they said, "No." And I went, "Come on.

It, it, just, just one day a week, two days a week?" And they went, "Uh, go on then.

If you can make it work, go ahead." So I tried to call up a bunch of car manufacturers saying, "Can you send me a car for review?" Um, and all of them said no.

So of all the adventures that you've created, what do you think is your standout one?

Ooh, we went to South Africa, uh, to test, um...

We did a, we've done a co- couple of shoots in South Africa.