So I'm curious, what are some ways that you have found keeping everything at least as balanced as possible and not letting the business like take over and consume your entire life?

The million dollar question right from the get go.

As you're asking this, it's funny because I start flip-flopping in my answer of, oh, I'm really good at this.

And also I'm terrible at this, like at the same time.

So I think that there's a lot of different ways to look at balance.

There's a lot of different seasons where balance looks really different.

We've talked about that before, even with our different kids' ages and just different seasons of life, it looks very different.

not just in the sense that they need to rebrand or something needs to shift like that, but if they just feel like stuck, disconnected, blah, like it's just not going, how do you recommend they reconnect with what feels right to them? Or like I like to say, reconnecting with like the spirit of your business, like why you

I

was, the business was growing and I was like, okay, I need to like take this seriously, like treat it like a business, not like a hobby during that time.

Right.

I was in that stage of shifting.

And I had said to Matt, like, okay, if we're going to do this, it needs to be our thing.

Even though he wasn't working in it full time, like the way we think of it needs to be our thing.

It can't just be my little side hobby.

Well, I've learned a lot from you, Shay, in this area.