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Rob Pradolin

Rob Pradolin

Founder and Executive Director of Housing All Australians, a for-purpose organization addressing Australia's housing crisis through private sector solutions.

Jun 22, 2026

47:10
I don't know how to fix it, but that's kind of how I see how it kind of has happened.
47:15
Yeah, look, and Brad mentioned it before.
47:18
I've been doing this for a long time, and social affordable housing wasn't sexy until it was the only game in town to actually get people to have jobs and build things.
47:29
So it is part of a cultural change, and our cultural change is always aspiring home ownership, which it should be.
47:34
There's nothing wrong with that.
47:36
And, you know, every time I've bought something in my earlier career, I've always thought I paid too much for it, always.
47:43
And time fixes it because that's the way our housing market has worked.
49:56
And so what does the future look like for HA? Obviously, the fact we spoke a couple of weeks ago and you'd mentioned there was a, I think it rolled out last week or the week before, there was a project over in Perth or somewhere in WA that was just completed or what was it?

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