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Rob Hendrickson

Rob Hendrickson

Co-Founder and CMO of FullBucket Health, former professional PRCA bareback rodeo cowboy, entrepreneur, and inventor.

Aug 10, 2026

8:28
we
8:29
you know as we grew our portfolio we were able to take on bigger and better clients and we we got our foot in the door at sony and they had multiple divisions every product is basically its own business and we were lucky enough to land just some low-level creative work in one of the divisions i think it was you know probably like i think we were doing handycam and And then we really prided ourselves on customer service over creative.
8:59
And that made a big difference because there were a lot better agencies than we were in the creative field.
9:06
But, you know, they may or may not make deadlines.
9:09
And we made deadlines and we answered the phone and we did that hard work.
9:15
And we ended up getting more and more of those divisions until we had several of the divisions at Sony under our belt.
9:24
And then we started doing cross promotion stuff.

26 MINS LATER

35:33
So tell us what you guys are doing in Guatemala.

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