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Rob Cress

Rob Cress

Robert Kress, RPh — functional pharmacist, creator of Orientation-Based Medicine, and "Godfather of Functional Pharmacy" known for integrative care coaching and education.

Jul 10, 2026

24:39
... to talk about direct to consumer and, and how that's thrown a monkey, a monkey wrench in, into things, good and bad.
24:47
Yeah.
24:48
Well, I think what you just, [clears throat] what you just described within yourself is endemic in our society, and what it comes down to is nervous system adaptation, um, which essentially identifies what our capacity is to make change in life.
25:03
So for instance, Bianca's example, I close the pharmacy for an hour.
25:07
So she created space.
25:08
She created an avenue to build capacity and to step into something new.
25:12
Um, whether it's a patient, whether it's us as practitioners, we're all experiencing things like this, and I know sometimes it sounds like it's easier said than done.
28:20
Yep.

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